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REWARD BA! - PRIVACY POLICY

Effective Date: 31st March 2025

At REWARD BA! (“REWARD BA!”, “we,” “us,” or “our”), we are committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information in connection with the REWARD BA! rewards program (the “Program”) and your rewards account (the “Account”). By enrolling in the Program or using your Account, you agree to the practices described in this Privacy Policy. If you do not agree, please do not participate in the Program or use your Account.

1. Information We Collect

We may collect the following types of personal information:

  • Membership Information: Including your full name, date of birth, email address, mobile number, membership ID (system-generated), points balance, account status, and account activity.

  • Transaction Data: Details about your purchases when you earn points (e.g., product/service purchased, date, location).

  • Reward Redemptions: Your shopping behavior, including brand or product interests.

  • Website/App Usage: Browsing history, time spent on the platform, and visit frequency.

  • Location Data: Approximate location based on your IP address or device settings to show you the nearest partners' outlet.

  • Device Information: Device type, operating system, browser type/version, crash reports, and activity data.

  • Communications: Content of any messages, feedback, or inquiries sent to us.

  • Surveys & Feedback: Demographic data and responses to voluntary surveys or questionnaires.

  • Contests & Promotions: Data submitted when participating in promotional events.

2. How We Use Your Information

We use your information to:

  • Manage Your Account:

    • Register and update your membership.
    • Verify your identity.
    • Maintain and operate your Account.
    • Issue points and process redemptions.
    • Notify you of new features or changes.
    • Provide Account customization options within the app or website.

  • Provide Customer Support: To respond to queries, handle complaints, and improve service quality.

  • Marketing: To send you promotional offers and updates about our Program and partners (see Section 8).

  • Personalize Your Experience: To tailor offers, promotions, and content based on your interests, and to assess the effectiveness of marketing efforts.

  • Improve Our Services: Approximate location based on your IP address or device settings.

  • Legal & Compliance: To comply with legal obligations, respond to law enforcement requests, or manage claims, investigations, or disputes.

3. How We Share Your Information

We use your information with:

  • Service Providers: Third parties who support our operations, including IT services, analytics, customer service, and marketing. These providers are bound by confidentiality obligations.

  • Partners: To process rewards and provide member benefits. Partners may also collect data independently under their own privacy terms.

  • Affiliates: For internal administrative and operational purposes.

  • Regulators or Legal Authorities: To comply with applicable laws, regulations, or lawful requests.

  • Business Transfers: In the event of a merger, sale, or restructuring, your information may be transferred as part of that transaction.

4. Cookies and Tracking Technologies

Our mobile application does not use traditional browser cookies. Instead, we employ alternative technologies such as secure local storage or device identifiers to enhance your experience, remember preferences, and maintain session information.
These technologies function similarly to cookies but are tailored for mobile environments. You can manage or delete this data through your device settings; however, doing so may affect certain features of our app.

5. Third-Party Links

Our platforms may contain links to external websites. We are not responsible for their privacy practices and encourage you to review their policies independently.

6. Data Security

We implement appropriate technical and organizational measures to protect your personal data from unauthorized access, misuse, loss, or alteration.

7. Data Retention

Your personal information is retained only as long as necessary to fulfill the purposes stated in this Policy or as required by law.

8. Direct Marketing

We may collect the following types of personal information:

  • Adjusting your device settings to disable push notifications for our application.

  • Modifying your preferences within the app's settings.

9. Your Rights

You have the right to:

  • Access the personal information we hold about you.

  • Correct inaccuracies in your data.

  • Delete your personal information by contacting us.

  • Object to or restrict how we process your data.

  • Port your data in a structured, commonly used format.

To exercise these rights, contact us using the details provided in Section 13.

10. Children's Privacy

The Program is not intended for individuals under 18 years old. We do not knowingly collect personal data from minors. If you believe your child has provided us with information, please contact us so we can remove it.

11. International Data Transfers

Your personal information may be transferred to and stored in countries outside your residence, which may have different data protection laws. We will take appropriate steps to safeguard your information in such cases.

12. Changes to this Privacy Policy

We may update this Policy periodically. Changes will be posted within our app or website, and we will notify you where legally required.

13. Contact Us

If you have questions or concerns about this Privacy Policy or your personal data, please contact us at:
Badaling Holdings Pte. Ltd. Address: 101 Woodlands Avenue 12 #03-15 Polaris @ Woodlands Singapore 737719 Email: feedback@badaling.com.sg Phone Number: +65 6478 7898